Marta ŻycińskaCountry Manager Poland
Mastercard Europe
Since May 2023, Marta has been responsible for all Mastercard operations and growing business in Poland as a Country Manager.
She has been with Mastercard since 2016. Throughout this journey as a Vice President in various roles she has been overseeing marketing across 21 markets (CEE region) and was responsible for Mastercard’s Global Product Marketing for FinTechs alongside advancing prepaid service offerings.
Before joining Mastercard, she was gaining experience in telecommunications (Orange) crafting value proposition and communications first in the B2B segment to later progress to leading B2C Communications department. Then she moved to insurance industry where on top of being Marketing Director responsible for strategy, research, advertising, media, digital and trade marketing, she led one of the biggest and most successful rebranding projects on the Polish market for PZU brand.
Marta Życińska is an advocate for diversity and inclusion within the workplace, actively involved in mentoring and DEI projects. She extends her experience to serve as a business advisor for startups. She is a graduate of Brock University in Canada with a degree in Business Administration and holds an MBA from Oxford Brookes. Connected to her interests she also graduated from English Philology. Mam of three teenage sons. Passionate about medicine and tennis.